Where did all the H20 go?

Water provides life and nurtures the living and it has become a given to humankind when it should be viewed as a blessing. We are made out of 70% water, hydrate ourselves daily, eat food that’s growth is dependent of water and use water for our daily tasks. Water is life, it's quite simple!
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Only 2,5% of the world’s total percentage of water is drinkable and yet we are still failing to save as much as we possibly can. You traditional toothpastes are made out of 20% to 42% water and many of the toothpaste tubes which are thrown away, pollute water. It is scientifically proven that the volume of plastic in our oceans will outweigh the volume of fish by the year 2050.
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Approximately 85 litres of water is used to make 0,5 kilograms of plastic and these plastic tubes lead to a dark, moist environment that needs sanitizers, preservatives and stabilizers to protect it against millions and millions of growing bacteria.
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Our Earthly Toothpaste Bits does not use water nor glycerin to make the tradition paste but instead we use dry ingredients that we press together using a direct compression method. Eliminating water from the equation completely!
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Not only do we remove plastic tubes from the equation but we also provide an alternative bamboo toothbrush to the normal plastic toothbrush that most people use. We save water in the manufacturing of our packaging and in the making of our products. This means our Bits don't need the protection of harsh chemicals against bacteria and makes them 100% save for your body and the environment.
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The Earthly team loves water and believes that every drop counts. A little less plastic and a lot more drinkable water.
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The future is now, shop Earthly!

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